Fight Fruit Snack Fraud
Advocacy / Food as Reward / Junk Food / Marketing

Fight Fruit Snack Fraud

  Fruit snacks are such a fraud.  Passing off sugary candy as snacks for kids? As Bridgette Kidd, MPH, RD, LD put it: Fruit snacks are the epitome of a healthwashed product. That’s because packaging claims deliberately mislead consumers about the nutritional value of the product.  Study author Clare Hughes described the problem this way: Our … Continue reading

Flat-Out Unethical Food Marketing to Kids
Advocacy / Fast Food / Marketing / School

Flat-Out Unethical Food Marketing to Kids

Yesterday, a national panel of experts convened by Healthy Eating Research (HER), a program of the Robert Wood Johnson Foundation, released Recommendations for Responsible Food Marketing to Children.  Marion Nestle had a blunt response to the report’s recommendations aimed at the food industry’s voluntary guidelines for what and how junk foods can be marketed to kids: … Continue reading

My Food Marketing Podcast
Advocacy / Fast Food / Food Environment / Marketing

My Food Marketing Podcast

  I was interviewed last year by Marc Jordan Paxton for the Food Marketing Podcast.   I warned him I wasn’t a typical choice for his show since it’s described this way: Hearing the stories of food-marketing professionals from around the world allows you, the Food Marketing Universe, to learn how to engage with customers and sell your own … Continue reading

2014: The Beginning of the End for Ronald McDonald
Advocacy / Fast Food / Marketing

2014: The Beginning of the End for Ronald McDonald

  2014 has been a watershed year for the food movement pushing back against fast food marketing to kids.  When McDonald’s unveiled the twitter hashtag #RonaldMcDonald in April to revive slumping sales, they met backlash over their marketing to children.  In May, we took the #MomsNotLovinIt campaign to McDonald’s Annual Shareholders Meeting.  The CEO, Don Thompson, made a tactical error by responding … Continue reading

Gratitude for Public Health Progress in 2014
Advocacy / Fast Food / Marketing / Policy / School / Soda / Sugar

Gratitude for Public Health Progress in 2014

Updated to add Fed Up Movie to this list! In January I wrote a post asking Is This the Year We Drain the Food Swamp?  Ten months later I’ve been asked to contribute a post for DrGreene’s Blog Series called “One Change for 2015″ that focuses on a single change I feel strongly about.  Before I write that post, … Continue reading

Food Justice on Food Day 2014
Advocacy / Marketing / Soda

Food Justice on Food Day 2014

“Food Justice is communities exercising their right to grow, sell, and eat healthy food.”  ~ Just Food Today is Food Day and this year there is a focus on food justice.  It has special significance because voters in Berkeley and San Francisco are deciding whether to approve a measure to tax sugary beverages like soda.  Some of the authors of these measures have … Continue reading