McDonald’s Not Lovin’ Moms at Shareholders’ Meeting
Advocacy / Fast Food / Marketing

McDonald’s Not Lovin’ Moms at Shareholders’ Meeting

Yesterday I attended McDonald’s annual shareholder’s meeting to ask them to stop taking advantage of children’s developmental vulnerabilities with predatory marketing.  I was invited by Corporate Accountability International (CAI) as part of their #MomsNotLovinIt campaign.  Also included were Bettina Siegel of The Lunch Tray, Sally Kuzemchak of Real Mom Nutrition, Leah Segedie, founder of the Mamavation community, Migdalia Rivera, associate campaign … Continue reading

#MomsNotLovinIt Heading to McDonald’s HQ
Advocacy / Fast Food / Marketing

#MomsNotLovinIt Heading to McDonald’s HQ

I’m heading behind enemy lines.  Here are the details of the #MomsNotLovinIt trip to McDonald’s headquarters: It’s happening. This Thursday, six brave mothers will take their concerns directly to the source: the McDonald’s shareholders’ meeting at Hamburger University — McDonald’s headquarters in Oak Brook, IL. These women will stand in front of the CEO of … Continue reading

Help Hijack #RonaldMcDonald
Advocacy / Fast Food / School

Help Hijack #RonaldMcDonald

Will you help us hijack #RonaldMcDonald with #MomsNotLovinIt? Of all the problems McDonald’s had to fix, they chose to update the clown’s outfit.  Let’s change the conversation from what Ronald is wearing to the company’s unethical practices like using schools to market to kids. Copy the image or use these links: http://kyhealthykids.files.wordpress.com/2014/04/mnli.jpg pic.twitter.com/8tNuBvr1sA Share via Twitter, … Continue reading

McDonald’s Unholy Alliance with Athletes
Fast Food / Marketing

McDonald’s Unholy Alliance with Athletes

Olympic fever is starting up again and brings with it a deluge of soda and fast f0od ads.  The unholy alliance with McDonald’s and Coca-Cola was criticized by health professionals before the 2012 Summer Games in London. “At an event that celebrates athletic achievement, I don’t think we need to promote high-calorie, high-fat foods that are not good for the health … Continue reading

Will the PTA Champion Ending Junk Food Marketing in Schools?
Advocacy / Fast Food / Junk Food / Marketing / School / Soda

Will the PTA Champion Ending Junk Food Marketing in Schools?

Researchers from Yale University have called on parents to take action on junk food marketing in schools.  In an editorial published in JAMA Pediatrics they detailed how marketers have taken advantage of tight school budgets to turn places of learning into ads for soda, fast food, cookies and candy. Almost two-thirds of elementary schools provide food coupons as … Continue reading

Is This the Year We Drain the Food Swamp?
Advocacy / Fast Food / Food Addiction / Food Environment / Junk Food / Marketing / Sugar

Is This the Year We Drain the Food Swamp?

  “Americans today live in a food swamp,” says Deborah Cohen, a physician and researcher at the Rand Corporation.  Her new book is A Big Fat Crisis: The Hidden Forces Behind the Obesity Epidemic and How We Can End It.  Bottom line?  “We have to drain the swamp.” Progress on this front in 2014 didn’t look … Continue reading

Why Sign #MomsNotLovinIt Day of Action Petition?
Advocacy / Fast Food

Why Sign #MomsNotLovinIt Day of Action Petition?

Today’s the day! Give the gift that will last long past the holidays…the gift of action. Help amplify the voices of parents asking McDonald’s and the Women Operators’ Network to shut down HappyMeal.com, remove Ronald from schools, and stop marketing to children. Fast food companies amplify their messages to kids with billions of dollars spent … Continue reading

McDonald’s Uses Library to Market to Kids
Advocacy / Fast Food / Marketing / School

McDonald’s Uses Library to Market to Kids

  I took my kids to the local library this weekend and was reminded how hard it is for them to avoid junk food marketing.  McTeacher’s Nights and Ronald McDonald assemblies in schools have been joined by signs at the library telling kids to “Bring your Happy Meal books for Ronald to Sign!”  When I mentioned how sad it was to see … Continue reading