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FNV: Why I’m Not A Fan
Advocacy / Marketing / Sugar

FNV: Why I’m Not A Fan

  The big announcement from the recent Partnership for a Healthier America Summit was a marketing campaign for fruits and vegetables called “FNV.” It was celebrated by First Lady Michelle Obama, who enlisted the help of celebrities to promote it. It also received support from children’s health advocates including Bettina Siegel of The Lunch Tray, who wrote, “Celebrities … Continue reading

Partners in Junk Food Crime
Fast Food / Marketing / Soda

Partners in Junk Food Crime

   Plastered on the PlayPlace window of my local McDonald’s is a giant Coca-Cola decal.  McDonald’s uses these play areas to attract families with children to their restaurants while also using them as a way to market soda.  This highlights their duplicitous approach to public health efforts. The fast food chain was lauded in the fall of 2013 for agreeing to phase … Continue reading

Big Soda’s on the Offensive to Stop a Seattle Soda Tax
Advocacy / Policy / Soda

Big Soda’s on the Offensive to Stop a Seattle Soda Tax

  On February 19th, the Dietary Guidelines Advisory Committee singled out added sugars as a major concern because of links to obesity and chronic disease. According to the panel, “Higher sugar-sweetened beverage taxes may encourage consumers to reduce sugar-sweetened beverage consumption.” The soda industry came out swinging against this recommendation because they know it will … Continue reading

Parents Call Foul on Super Bowl Junk Food Ads
Advocacy / Fast Food / Junk Food / Marketing / Soda

Parents Call Foul on Super Bowl Junk Food Ads

My latest piece for Beyond Chron is about last night’s junk food Super Bowl ads. Coca-Cola and McDonald’s are two companies with slipping sales who are looking for Super Bowl advertising wins on Sunday in order to turn things around.   Both of these companies aggressively market products that are harmful to health and use sports … Continue reading